Copywriting

Uncommon Srl Published: 2 dicembre 2018
City
Milan, Italy
Job Type

Description

We currently have an open position for the following job profile::

Advertising copywriter for an International Beauty and Oral care Company based in UK: job description

He/She will be responsible for the linguistic content of adverts.  He/She will work across a range of media and formats, interpreting account briefs to compose advertorial content such as slogans, catchphrases, tweets and scripts for tv and/or radio adverts. Typical responsibilities include:

  • interpreting account briefs
  • researching clients, their competitors and the target audience
  • producing original, clear and credible ideas/messages/scripts, and presenting these to clients and colleagues
  • monitoring campaign effectiveness
  • liaising with clients and colleagues, and meeting project teams to consider advertising requirements
  • updating and amending campaigns according to feedback
  • supervising junior staff
  • writing reports.

Key skills required 

It is essential to have a good appreciation of what working within the advertising industry involves.

Uncommon is looking for evidence of the following skills:

  • excellent self-motivation
  • creativity and an ability to produce innovative and original ideas.
  • adaptability
  • commercial awareness
  • ability to work well under pressure and meet deadlines
  • good teamworking skills
  • proofreading
  • attention to detail
  • accuracy both in terms of grammar and information, as adverts must not be misleading
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