MOST POPULAR ITALIAN FASHION DESIGNERS
Fashion together with art, food and culture is one of the pillars of the Italian tradition.
Our major brands are renowned all over the world and their fabulous windows abound in the main streets of every European and world city! In fact, nowadays it is possible to appreciate the greatness of Italian fashion brands around the world.
Italy symbolizes a landmark within the international fashion scene thanks to the many renowned brands which represent our country in the world. Among the most famous and prestigious ones we can find: Prada, Armani, Versace, Fendi, Cavalli, Dolce & Gabbana, Gucci, Valentino, Trussardi, Missoni, Moschino… and many more.
Valentino, for example, can be considered one of the main proponent of Italian elegance who has dressed, and continues to dress, the most famousand renowned women of the planet. His masterpieces are luxurious and sophisticated pieces which reflect the style and uniqueness of the fashion designer.
The success of Italian fashion is the result of a long history that has followed the evolution of society and culture from the beginning of the 1950s to modern trends. A charm that over the decades has expanded worldwide as an echo and still continues in the present days.
The boutiques of the most famous brands and emerging designers represent themselves an attraction not to be missed in the amazing scenario of the Made in Italy.
One of the most important Italian cities in the fashion scene is Milan where, during the fashion week, the novelties are previewed on the gangways of the glittering frame city. Milan is recognized as the International Capital of the Made in Italy where the principal novelties can be admired in the so called “Quadrilatero della Moda”. In Rome, as well, it is possible to enjoy the haute couture, during the “Alta Roma” events. At the same time in the capital, luxury can also become “handy” thanks to the many boutiques scattered around Piazza di Sogna, Trinità dei Monti and Via del Corso.
Last but not least, Florence is a place of excellence for fashion, especially in the fields of leather, footwear and accessories. Indeed, this is where every year “Pitti immagine“, one of the most important events dedicated to men’s fashion, is held.
Finally, the textile sector in Italy – clothing, leather and footwear – has a significant turnover, contributing to the country’s economic growth and representing a large part of the quality production exported all over the world.
Let’s now see which are the TOP 5 Most Popular Italian Fashion Designers.
Most Popular Italian Fashion Designers: Gucci
For shopping Gucci in the UK go The Italian Community Shop.
In 2016 Gucci has been classified the first brand in Italy for brand management, financial results and development strategies. This position has been attributed by the “100 Best Global Brands” ranking by Interbrand, which has also confirmed the Kering group’s maison as the best Italian brand not only for the fashion & luxury branch, but for all sectors, for the 17th consecutive year.
Founded in Florence in 1921, Gucci is one of the leading luxury brands on an international level. It has turned the Italian creativity, innovation and craftsmanship into its distinctive features. Gucci is part of the Kering Group, a world leader in the clothing and accessories, which owns a major portfolio of luxury brands, sports and lifestyle.
It is impossible to stop the creativity of Alessandro Michele (Gucci’s creative director) who continues to shake the dictates of fashion with its bold and radical vision. For the Pre-Fall 2017, the talented Roman designer has been inspired by the English soul scene of the ’60s with a line-up of pieces that celebrate the diversity and freedom of artistic expression. Gucci’s Autumn / Winter 2017 collection, on the other hand, is the triumph of romanticism on rationality, a kaleidoscopic chaos that cancels divisions and combines epochs and places into a single endless stream of consciousness. Oriental jacquard motives parade alongside dresses in English style tweeds. The collection develops as in a time-warp, from the 70’s to the two thousand to finally go back to vintage atmospheres. The same approach also includes the accessories with a line of decaying pumps, logo bands, accessorized bags and jewels covered with Swarovski.
Most Popular Italian Fashion Designers: Giorgio Armani
For shopping Giorgio Armani in the UK go to The Italian Community shop.
The Armani collection is a line of exclusive men and womenprêt-à-porterproducts launched by the fashion designer Giorgio Armani and characterised by elegant and stylish pieces. A daily luxury, ready to wear valuable items, made of precious fabrics and enchanting shades, which can be suitable for both leisure and work. The woman who dresses Armani likes to stand out for elegance, attention to details and the refined, but never excessive finishes. The man collections offeran innovative taste, but always tending to the classic, with a touch of casual that makes everything more suitable for modern days.
Armani Group consists of 9 major brands, linked to various branches of the business: Giorgio Armani, Armani Prive’, Emporio Armani, EA7, Armani Jeans, Armani Collezioni, Armani Exchange, Armani Casa and Armani Junior.
Giorgio Armani is the core brand (or front line) of the maison: founded in 1978, is characterized by essential lines, monochromatic and soft colours. The same style characterises the furnishings of the 81 “Giorgio Armani” shops. The brand includes clothing, accessories, glasses and fragrances.
EA7 is the Emporio Armani which concentrates principally on sportswear. The line is specialized in high quality technical clothing for fitness, jogging, snowboarding, tennis and swimming, with the collaboration of specialized companies such as Carrera, Safilo, Skullcandy and Burton. EA7 has been a technical sponsor of CONI, and has provided uniforms at London 2012 Summer Olympics, Sochi 2014 and Rio de Janeiro 2016.
Armani Jeans is the denim line of the Milanese company, created in 1981. The AJ brand focuses on more informal and casual pieces with a style which differs from the monochromatic featuresof the otherlines. Two of the most famous brand testimonials are the footballer Cristiano Ronaldo and the actress Megan Fox.
Finally, Emporio Armani is the youngest and trendiest line of the maison. Among the testimonials there are the spouses Victoria and David Beckham. The company also joined the Product Red campaign through the Emporio Armani line.
Most Popular Italian Fashion Designers: Prada
For shopping Prada in the UK go to The Italian Community shop.
The Prada brand was founded in 1913 by Mario Prada in Milan. The store was located in the renowned Galleria Vittorio Emanuele II and was principally selling stylish luggage, accessories and luxury goods produced with refined materials and with sophisticated craftsmanship.The store in Milan quickly became well-known among the Italian aristocracy and the most exclusive members of the European elite.
Miuccia Prada started to workwith Patrizio Bertelli in the late 70’s, laying the foundations of the international expansion that was to come. Patrizio Bertelli introduced a new business model breaking new ground in the luxury goods sector. The unique talent and avant-garde approach of Miuccia Prada attracted the attention of the global fashion industry and allowed her not only to anticipate, but quite often, to set new trends.
Nowadays Prada concentrates on the production of men’s and women’s leather goods, clothing and footwear, combining contemporary sophistication with one-of-a-kind, sublimely-crafted products. As well, Prada operates in the eyewear, fragrance and mobile phone sectors.
Innovation is at the core of Prada’s success; it was the first brand to launch a new type of store, known as “Prada Epicentres”, designed by internationally-acclaimed architects such as Rem Koolhaas, and Herzog & de Meuron.
Prada style goes beyond the boundaries of fashion, to include art, architecture, cinema and culture as key reference to the brand’s core values.
For instance, the Prada Foundation, created in 1993 organizes exhibitions and related cultural events which have earned much international acclaim.
Prada is also four-times sponsor of the Luna Rossa team in the 2000, 2003, 2007 and 2013 America’s Cup campaigns, winning the challengers’ selection series in 2000 and reaching the final in both 2007 and 2013.
Most Popular Italian Fashion Designers: Dolce & Gabbana
For shopping Dolce & Gabbana the UK go to The Italian Community shop.
Dolce & Gabbana is one of the leading international groups in the fashion scene and the luxury goods sector. The brand was established in 1985 by Domenico Dolce and Stefano Gabbana who have always been the creative and stylistic source of all the brand’s activities as well as the drivers behind the development strategies based on a balanced growth on the global scale.
Dolce & Gabbana is characterised by a luxury, authentic and unconventional style.
The strong and unique identity of the brand has evolved throughout the years without ever forgetting about its roots. Expressing new forms of elegance, its style presents itself as a modern classicism, based on superior sartorial content and creativity. Unmistakable touches, which, season after season, combine strong innovation with the original Mediterranean style. The contrasting features is what characterizes the brand’s core essence.
The Dolce & Gabbana universeis a world made up of sensations, traditions, culture and, of course, the Mediterranean nature.
Domenico Dolce and Stefano Gabbana have made a trademark of their own surnames which is renowned all over the world and recognizable from its glamour and great versatility.
The designers have dressed and still dress women like Madonna, Monica Bellucci, Kylie Minogue and Angelina Jolie, amongst others.
The Dolce & Gabbana woman is a cosmopolitan and strong character who indifferently wears extremely sexy guêpières or bras, contrasting them with the very masculine pinstripe suits complete with tie and white shirt. She can indifferently be a manager, wife or mother but she is always – and in whatever case – thoroughly a woman.
The man on the other hand pays considerable attention to details. He loves everything that doesn’t schematize him. He’s free and he’s successful. Just like the woman he is the one who lays down the rulesand is not subjected to them. Full of charisma, he imposes his own traditions by wearing the cap, the waistcoat and the timeless white t-shirt vest.
Most Popular Italian Fashion Designers: Fendi
For shopping Fendi in the UK go to The Italian Community shop.
The Fendi maison combines tradition and innovation, craftsmanship and creative freedom so as to guarantee an unprecedented success, according to the idea that nothing is impossible, as Silvia VenturiniFendi claims.
Every season Fendi offers us its most interesting collections for both women and men.
Fendi Haute Couture Autumn / Winter 2017-2018 is the collection that has completed in great style the Paris fashion week is. Designed by Kaiser Karl Lagerfeld, every proposal of the line is an explicit homage to nature, to the world of flowers and to the elegant and sinuous femininity.From delicate pastel tones to daring geometric motifs, Fendi’s collection represents a sleek, harmonious transition from one season to the next.Fendi Pre-Fall 2017 collection is characterised by luxurious fur pumps which illuminate purses, straps, shoes and other creations with vibrant color touches.
Adele Casagrande and Edoardo Fendi sealed their artisan knowledge by founding in 1925 in via del Plebiscito in Rome, a leather workshop, with its own fur shop and handbags made of pure casual leather. In 1965, Karl Lagerfeld was named the Maison’s creative director and his collaboration is consecrated as the most durable in the field of fashion. He is the initiator of the world-renowned acronym made of a double F reversed. He also brought about major changes in the fur processing by revisiting and modernizing the new models. The fur is downplayed from the idea of opulence and cumbersome elegance to acquire softness, reversibility and ease.
In 2005 the Fendi Palace was inaugurated, a new headquarters that saw the return to Rome of the maison after 80 years from the very first shop of Edoardo and Adele Fendi in via del Plebiscito.
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